Agenda for meeting
- Ascertain execution of business proposal(travel agency) for Vietnam trip
- Role assignment for portions of the business proposal
- Brain storm for ideas on proposal and implementation of it
- Source for practical and unique aspects to manage and market travel agency
- Fix deadline for proposal
1. List of services
- Cater to walk-in backpackers
- Exploration around Sapa(mountain villages ) via a jeep
- Biking to villages
- Mountain climbing
- Trekking
- Minority people's homestay
- Tubing
- Outdoor activity certification
- Hotel Reservations
- Leisure Trips/Holiday
- Expert assistance in C.I.P based projects
- Educational trips
- Local interaction (e.g. Sports)
2. Features
- Affordable and reasonable rates
- Customised individual tours
- Personal guide (at least a minimum of 2 people)
- Multi-Lingual guide
- Good rapport with minority people to aid interaction and immersion with local culture
- Internet services provided
- Cater to special diet requirements
- Availability of electrical amenities (e.g. heater etc)
- Shopping recommendations
- Affiliated tours throughout Vietnam
- Welcome gifts
- Value-added service
- Service with initiative
3. Focus
- Educational trips
- C.I.P projects
- Adventurous journeys
4. Marketing concepts
- Hook up with possible Singapore tour agencies interested with working affiliations
- Register with related agencies to and evaluate approve educational tours
- Liase with schools to source for potential clients
- Set up a website as a means for public communications
- Brochure
- Word-of-Mouth publicity e.g. MSN
- Write to NGOs and get endorsement
- Media
5. Travel Agencies motto
- Experience- To provide comprehensive and unique activities in Vietnam which is fun, enriching and educational. To immerse people into the lifestyles and cultures of the minority peoples for a truly personal and unique experience. This would allow an extra edge over common travel agencies as this would not simply be a touch-and-go experience but instead something which will stay with people even as they leave. Such an intimate experience with the culture of the minorities in Vietnam is not something easily obtainable, and yet we can guarantee this much. Therein lies our value-addedness in terms of experience.
- Exposure- To provide interaction with the local minority peoples and the exploration of the rich cultures in Vietnam. To also acquaint people with the panoramic landscape of Vietnam. The exposure in this instance is not simply a walk along the oft-taken routes but a hard trek along the mountainous areas used only by the locals. These routes will allow people to view the Tonkinese alps in all their splendour, further enriching their discovery of Vietnam. The interaction with the minority peoples-the locals-will prove to be unique as our guides have great rapport amongst them, allowing for a higher level of social exchange. The exposure in terms of the physical landscape and social interaction will prove to be extraordinarily unique in every sense.
- Education- To provide experience and exposure through the professionalism of the tours by the travel agency. The guides at the travel agency are one of the best in the business and can ensure satisfaction at every level of expectation. From the great outdoors to common interaction, one can be assured that they are the most adept at what they do. Their expertise allows the people they serve the greatest overseas travelling experience, meeting the needs of the people beyond what is asked and expected.
6. Target Group
- Students(12pax)
- Walk-in bagpackers
7. Assumed purpose of trip for students(possibly main target group)
- Inculcate values e.g National Education, independence etc
- To educate the main student body on things learnt from the trip as student representatives
- To learn of the different ethnic minorities in different countries i.e Vietnam
8. Means of educating the target groups
- Work booklets for filling in
9. Elaboration on niche area i.e educational trips and C.I.P Projects
- Comprehensive planning of trips to prevent a mismatch of reality versus planning
- Allow smooth flow of C.I.P projects, meaning areas and resource will be sourced out ahead of time for C.I.P Projects
- Precautions taken: We will act as the go-between to coordinate the conditions for C.I.P projects and how much assistance will be rendered. This ensures a balance of work is still done.
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